This is a list of notable nationally exposed mascots and characters created specifically for advertising purposes, listed alphabetically by the product they represent.
Characters
Other notable characters and their brands
- Aahzie and Kazoo – Radio AAHS
- Betty Boop (1930–1992) – Paramount Pictures (former)
- Blazin' Bill – Buffalo Wild Wings
- Beaver – Buc-ee's
- Big Bo/Cuppy – Bojangles
- Blimpie Bear – Blimpie
- Brawny Lumberjack – Brawny paper towels
- Brother Dominic – Xerox
- Bobby Bun – Schlotzsky's
- Chef Marco – Marco's Pizza
- Culligan Lady – Culligan water softener
- Gamzee Makara – Faygo
- Felix the Cat (1919–1921) – DreamWorks Classics (former)
- Foster Farm Chickens – Foster Farms poultry
- Fruit of The Loom Guys – Fruit of the Loom underwear/sleepwear
- The Hasbro Boy – Hasbro
- John H. Goodwill – Goodwill Industries
- Kenner Gooney Bird – Kenner
- Kermit the Frog (1955–2004) – The Jim Henson Company
- Klondike The Polar Bear – Klondike bar
- Little Foster – Fosters Freeze restaurants
- Little Miss Sunbeam – Sunbeam bread
- Luxo Jr. – Pixar
- Melvyn and Elmo Einstein – Einstein Bros. Bagels
- Mia (Native American woman) – Land O'Lakes butter and dairy products
- The Minions – Comcast (including Illumination Entertainment and Sky)
- Mr. Bluelight – Kmart stores
- Mr. Bubble – Mr. Bubble bubble bath
- Mr. Delicious - Rax Roast Beef
- Mr. Meow – Meow Mix cat food
- Mr. Slice – Papa John's
- Mr. Potato Head and Mrs. Potato Head – Lays chips
- Mrs. Olson – Folgers coffee
- Mr. Delicious – Rax Roast Beef
- Orville Redenbacher – Orville Redenbacher's
- Oscar Mayer Bologny Kid – Oscar Mayer bologna
- Pikachu – Pokémon merchandise
- Popeye (1930–1988) – Paramount Pictures (former)
- Punchy – Hawaiian Punch drink mix
- Queenie Bee, Andy Dandytale – Druther's restaurants
- Raising Cane – Raising Cane's restaurants
- Sambo & Jolly Tiger – Sambo's restaurants
- Scrat – Blue Sky Studios
- Slappy the Dummy – Goosebumps merchandise
- Sleepy Bear – Travelodge motels
- Slush Puppie – Slush Puppie drinks
- SpongeBob SquarePants – Nickelodeon
- The Cat in the Hat – Dr. Seuss Enterprises
- Talking T-Shirt – Adidas sportswear
- Tom-Tom – Panda Express restaurants
- Tropic-Ana – Tropicana Products
- Twistee – Auntie Anne's restaurants
- Mr. Magoo – DreamWorks Classics
- W.C. Fritos – Frito-Lay Inc.
- Whataguy – Whataburger
- Woody Woodpecker, Earl the Squirrel – Universal Studios
- Zach, Zach Jr., Zuzy – Zaxby's
See also
- List of Australian and New Zealand advertising characters
- List of European and British advertising characters
- List of Japanese advertising characters
References
Further reading
- "The Orphanage of Cast-Off Mascots". Lileks.com. Archived from the original on 10 December 2004.
- "Top 10 Advertising Icons of the Century". Advertising Age.




